Campaign Story

The FUSSELL “LICENSE TO STEEL” Putter is mostly inspired by the iconic original PING® Anser® putter designed and made famous by Karsten Solheim approximately 50 years ago. That “dale-head” design is now well in the public domain, and virtually every manufacturer and maker have one or more models patterned after it.

The FUSSELL “License to Steel” Putter integrates modern technolgy and aesthetics into that classic shape. These features include an impressive combination of industry firsts backed by multiple Patents. These include adjustable weighting options in the heel and toe and in the cavity directly behind the face, and the breakthrough Fussell Furrow Grooves.

Fussell met head on with Dave Billings to license his patented Interchangeable Modular Hosel technologies allowing the golfer to select and adjust the neck style, length, offset, lie angle and putter head balance, which are adjustable when using the Delta Mod Adjuster system, another industry first.

The most striking feature on this new Fussell offering is the blatant 1″ X 2″ cavity located back and center of the head. Fussell combines perfectly, the amalgamation of branding, customization and identity, in the form of a cnc milled miniature vanity plate, made to order upon request. It includes all 50 North American states. Fussell re-engineered the standard irregular shaped back cavity into standard Vehicle registration plates of the United States license plate dimensions of 6″ X 12″ and shrunk down to 1″ X 2″ metal canvas. This allows customers to choose their prefered U.S. State and alphanumeric characters.

The FUSSELL “License to Steel” Milled Putter raises the bar further with the finest carbon, stainless, Damascus, Mokume, Copper, Brass and Bronze materials.”

Pick your favorite combination of materials and order your Ultimate Custom FUSSELL Putter today!

*Ping and Anser are registered trademarks of Karsten Mfg. Corp.

ALL PRODUCTS MADE IN THE USA

SOME FEATURES

• MODULAR HOSEL with more robust 3/8 screw.
• DELTA MOD for loft and lie adjustability.
• Additional and adjustable weighting system.
• Modular, Top Line Ornament technology.
• Mixed materials for weight and balance variables

This is a super solid feeling, ultra-custom design that really rolls the ball great, feels so soft yet responsive, and sounds great too. The customization options and features produce an almost unlimited array of personal flair and character.

ALL PRODUCTS MADE IN THE USA

PUTTER RELEASE MATRIX

FUSSELL SHOP Putters: Made at MACHINE Starter’s Custom Putter Shop, with a host of customization options including head and hosel material, plating and finish combinations; lie; length; as well as special shafts and grips.

FUSSELL PROTO Putters: FU$$ELL Prototype putters are extremely rare, often one-of-a-kind creations and innovations from Travis Fussell, used to explore and test new concepts in design, construction and / or finish. These are usually made in less than five pieces total, ever, and are tested with some very special friends whom Travis works with, trusts and highly respects. Minor modifications are designs and made into subsequent models if and when they get added to the lines. Therefore, the original PROTOs are discernible, rare and unique.

FUSSELL ART Putters: FU$$ELL ART putters are Travis Fussell’s most creative, artistic and expressive pieces, as well as the putters he puts the most time, (and a little blood sweat and tears into as well). From special materials, one of a kind stamps, unique grinds, extravagant hand hammered peening, large amounts of melting, wild hand torched flaming and numerous other artistic touches, these rare and unique ART Putters are sure to find a prize spot in a few lucky putter aficionado’s collections.

FUSSELL GARAGE Putters: Finished by Hand by Travis Fussell in his studio, where he does his most creative work, and puts in countless hours making sure each of these putters is “just right!” From special grinds, melted edges, select hand hammered peening, special finishes, including hand rubbed satin, hand blued, and hand flamed Rainbow, to special “signature” stamps, to hand bent hosels. These are just some of the options available with FUSSELL Garage Putters.

FUSSELL TOUR Putters: Just as the name implies, TOUR putters are built specifically for TOUR players to try and use. Sometimes these are tested by players, and then passed on to collectors and loyal customers after coming back from their gypsy life out on TOUR. Hopefully a few will make their way into TOUR players’ bags, and on to help those players do great things!

Machine Starter offers limited custom options for this project.  Contact us by email for a quote.  Click here to download our custom order form.

TIMELINE

Early APRIL 2023: Launch campaign
APRIL 2023: Use prototypes/samples for performance feedback from professionals and a small player test panel
MAY 2023: Close campaign and submit final specifications/quantities for manufacturing of initial production run
MAY 2023: Limited quantity production run
MAY 2023: Delivery of parts to first backers

MACHINE Starter is in the process of changing the way golfers can purchase equipment.
Risks and challenges
This is our second crowd funding project, having successfully manufactured and delivered all the products in the first launch.  We have extensive experience bringing golf products to market. Over the last 27+ years, we have dealt with a wide range of issues in the golf industry and have successfully navigated many different types of challenges. We are committed to making the very best products available anywhere and fulfilling your orders in a timely manner, so you can enjoy them for years to come.
Some potential issues include:

Supply chain delivery issues (primarily components)-
Ramping up capacity has many moving parts. We have selected a group of suppliers that have proven track records in the golf industry. However, it is to be expected that improvements in process and efficiency will need to be made as we transition from prototype quantities to higher volumes.

Acts of God or events that are outside our control-
Delays from transportation strikes or problems due to extreme weather conditions are examples that are certainly in the realm of possibility. We have added some buffer time into our schedule. However, it’s possible that we encounter something that could impact delivery dates.
If there is an issue that will impact you (our backers), we promise to keep you informed on status and do whatever it takes to solve the problem in the best way possible.

Questions about this project? Check out the FAQ section at the top of this page.